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Old faces and very new tricks: Nintendo stand at rAge 2011


‘I waited impatiently behind a kid who didn’t really seem to know what he was doing’ a twenty-five year-old male rAge Expo visitor tells me, as he begins to talk about his experience of The Legend of Zelda: Ocarina of Time 3D. ‘The funny thing is I didn’t even know that the game was going to be here, as it was one of this years most highly anticipated 3DS release.’

It is interesting to me that Nintendo has managed to constantly breathe new life into its now long-standing characters such as Link and Super Mario. I watched children that were as young as I was when I first met Super Mario on the SNES console, enjoy a mass multiplayer game on the handheld 3DS console with all too familiar characters. It got me thinking that Nintendo has managed to establish its virtual concepts as a real-world playground of Cops and Robbers or Tag; As Nintendo is becoming a fundamental part of how children learn and develop through playing.

It is no surprise really, that Nintendo has managed to do this. After all, the company has been around since 1889, when it started out creating card games. It has a lot of experience in being sensitive to the needs of a changing society. The real question is, does the company simply ‘leave luck to heaven’ or does it have a multitude of ingenious minds that continually reshape old ideas into something new and relevant for today’s gamers, be it the long time fans ot those just getting their hands on their first console?

ITF Gaming, editor and owner, Darryl Linington says, ‘Nintendo has built a phenomenal reputation over the years, and I personally believe that the company has a great approach when it comes to fun, education and family orientated entertainment.’

He continues by saying, ‘I remember back when I was 6 years old, my father came home with this contraption that would change my life forever. The contraption was a Nintendo NES and I had heard about them on the playground at school. I watched eagerly as my father set it up, and then eventually let myself and my older brother figure out how it actually worked. Once we figured it out, I remember playing Duck Hunt, Hogan’s Alley, Excite Bike and the ever so popular Super Mario Bros for days on end.’

‘I thank Nintendo for introducing me to video games and compliments of this introduction, I have learnt so much over the years. I feel that video games have inspired me to be the person I am today, and I hope that the industry will continue to inspire and focus on developing young minds through education, imagination and inspiration.’ He concludes.

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Hello, my name is Amory. I am a blogger living in New York. This is my blog, where I post my photos, fashion trends and tips about the fashion world. Never miss out on new stuff.